Why, How To, and Limitations of A/B Testing
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- Dec, 11, 2017
- Hayden
- Marketing Communications
Personal Experience With A/B Testing A/B testing, also known as spilt or bucket testing, is a method of comparing two versions of a creation against each other to determine which one performs better. This is ultimately an experiment where two different versions of something such as a web page, are randomly shown to users and […]
Read MoreDowntown Dazzle
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- Dec, 04, 2017
- Hayden
- Marketing Communications
Wanting to help those who are less fortunate in our community, especially during the holiday season, Downtown Mainstreet Incorporate is hosting their annual, Downtown Dazzle Holiday Display Extravaganza. Beginning Friday, November 10th until Sunday, December 10th from 8am-8pm every day, you can visit one of twenty businesses taking part in the event. Maps are available […]
Read MoreSkier and Snowboarders Heaven
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- Dec, 04, 2017
- Hayden
- Marketing Communications
Opening in 1959, Mt. La Crosse has been satisfying skier and snowboarders needs for 58 years. Offering 19 different runs with 3 different chair lifts and a variety of different levels. Mt La Crosse has three beginners, four intermediate, six advanced, and five expert trails. Mt. La Crosse is open weekdays from 10am-9pm and weekends […]
Read MoreNewsletters Software Comparisons
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- Dec, 04, 2017
- Hayden
- Marketing Communications
When owning a small business, some of the biggest obstacles can be reaching your target audience and marketing your brand. Luckily, there are multiple tools out there to help you achieve overcome these hurdles. There are four extremely useful websites I have found that I will cover their features offered, price, pros, cons, and also […]
Read MoreImportance of Strong Team Management
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- Nov, 08, 2017
- Hayden
- Marketing Communications
When working on a project or in a business setting, team management is critical. The importance of team management is to lead appropriately, communicate effectively, define the common goal, set team roles, and lastly resolve any problems. To begin, it is important to understand who your team is. You want to know what their interests, […]
Read MoreEffects of a Strong Infographic
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- Nov, 08, 2017
- Hayden
- Marketing Communications
An infographic is an image that is used to represent information in a chart, diagram, or poster form. Infographics are important for many reasons. First being that they can effectively grab the attention of potential readers. Using visual keys, infographics are engaging and creative compared to original text. Second, infographics help make information easier to […]
Read MoreWhat Makes Content Effective?
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- Oct, 11, 2017
- Hayden
- Marketing Communications
“Effective Blog Content” Currently being a college student having to write blog posts for my own website, I always want to find new ways to increase my skills. For this blog, I want to share with you resources I feel are valuable for creating the best content for your own blogs. Problogger is […]
Read MoreWhat is an Application?
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- Mar, 13, 2017
- Hayden
- Marketing Communications
Promotional Tools Research 1.Definition: a. An application commonly known as an app that is capable of being downloaded onto any mobile device. 2.Advantages: a. Greater Reach: Western would be able to reach out to more potential customers. Nowadays almost everyone has a smartphone that is capable of downloading applications. A Western Marketing App would be […]
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